May 29th, 2019

Email Topic: Production and Deliveries


Email Text:

To: Everybody

While our demand is strong, we have a lot of vehicle deliveries to catch up to in order to have a successful quarter.

Starting tomorrow, I will be holding skip-level calls with America, Asia, and Europe delivery teams every 2 days to understand what’s needed to accelerate the rate of deliveries.

We also need to address the total cost of getting a car from our factory to the customer. Last quarter, there were many expedites (sic) fees and routing inefficiencies that led to higher than expected delivery costs. This makes it much harder for Tesla ro (sic) break even.

Per my earlier email, if we execute well, Q2 will be an all-time record for Tesla vehicle deliveries and an awesome victory!!

Super excited to make this happen with you.